At first I was casually avoid it, but lately I’ve been actively blocking and aggressively veering my personal algorithm away from it: complaint baiting.
Sloppy critique often starts off as sincere criticism. I imagine so, anyhow. I would like to think that many of the types of armchair film critics and technology buffs and gaming reviewers started off with a genuine interest in doing artistic criticism.
Rightly defined criticism and critique are invaluable aspects of the feedback loop for artists and creators. One of those difficult but important skills any artist must learn is how to take critique and learn from it without crumbling under the perception of negativity. Good critique, after all, is not anger or dismissal or ridicule: it is important information to help someone redirect their effort and improve it on the next iteration or attempt.
Yet, social media has become rife with what seems to be more of something I would call complaint-driven content. It disguises itself as critique, but rather than offering insight or nudging the artist in a slightly different, presumably better direction creatively… it rails. It gripes. It complains. It mocks. It leeches off the work to make something ugly of its own that was never intended to lift or improve or offer even critical support of the original.
I have to assume there is an audience for that, and an audience means clicks and revenue. The capital-driven feedback loop never fails in this regard.
I also have to assume the only recourse towards weakening its grasp on society is to each do our parts in ignoring it, blocking it, and discouraging it through our lack of attention.
Terms FROm this POSt
- algorithm
- The modern internet in all its forms is far too large for people to fully manage anymore without the help of automated systems. Any time an unseen calculation weighing our public profiles against what an app, website, or service chooses to show us, one of these automated systems is at work behind the scenes recommending product, ideas, politics, and friends. The invisible hand of fate has turned into a digital calculation so big we can’t understand it, and so complex it is often hauntingly accurate. If you are not afraid of the algorithm and what it has done to our society, you are probably not paying enough attention.
- audience
- Creativity is often a dance between creator and audience. Art can exist in a vacuum, of course, but the perception of art by a receptive human mind seems to me to a critical half of the creative equation.
- social media
- You almost certainly found this post because it was posted on someone’s feed. The platforms are terrible, but as it stands they are about the only way to find an audience in this crazy version of the internet. I avoid the socials when I can, but to ignore their existence is to toil forever in obscurity.
