Category: [25] Duty & Demand

Doing the work of creativity and why consistency beats inspiration.

  • Idea Bank

    Case in point: I had been watching videos about creative note-booking strategies on YouTube, too many to make it worth linking to them, and thinking about my own process for tracking ideas, brainstorming and creative ideation, and I sat down to write this post.  In my notes, months ago, I had already written “an idea bank by carrying a notebook even a digital one is a foundational tool for creative” on a bulleted list at the top of a digital topic page somewhere.

    I keep an idea bank.

    It’s not complex.

    And that’s the whole point. 

    It’s simple. It’s low effort. It’s low friction, as the business gurus might put it.

    I use the notes app on my phone, keep a date-stamped note near the top of the list, and just add new post ideas to the top of the list when said ideas cross my mind. No bullet lists. No categorized planning. No grids or charts or bubble flows. Just note on list.

    Later, when I’m sitting in a cafe sipping on a tea I’ll go through them and copy-paste them into a giant living document that I have going where I write my posts. Personally, and this isn’t so much an endorsement as it is a I happen to use note, I use Scrivener on a Mac. It is billed as writing software and is the closest I’ve come to a big multi-document, cloud-synced, writers organizational platform as anything.  Results may vary, so do your own research for what works for you.

    Which is to say: keep it simple.

    I’ve gone simple and it works for me.

    If I had to put a point on this it would be merely to tell you that creativity happens anywhere at any time—you know that—and the best tool to capture that is not one that involves tapping some of that creativity to engage with it. The best tool to capture it is one that takes the absolute minimum space: a sheet of paper with a pen, a notebook you carry around with you, a voice memo, or the simplest text app on your phone.

    Bank on it.

  • Routine Back

    Nothing reminds me so much of the value of my everyday get-up-and-do-stuff routine as when I step out of it for a few days.

    Every few months I take on a weird side project (for pay) that becomes all-consuming. A contract here, a part-time gig there, and always an interesting side-quest from the main project of my semi-retired creative life. The week before I wrote these words I was at it again, up north having a little adventure in the rural Canadian prairies. 

    And while the details change, the post mortem is almost always the same: I have been decoupled from my routine and then I need to spend a week or two trying to find the routine back.

    Routine is, after all, a cognitive shortcut for feeling productive. Whether or not productivity is your end goal, or if the effort it is meant for something less clinical and more spiritual, routine is often way more important than we give it credit for being.

    Routine is habit. Routine is a temporal obligation to be somewhere doing something on a clockwork regularity that, bluntly, gets stuff done.

    For me, routine is sitting in a cafe for an hour in the morning sipping a hot drink and typing something, writing, making, creating with a regularity and scheduled purpose. Without the routine I may get it done, but more than likely I would not. Deciding with a planned regularity that this is where I need to be and when I need to be doing something means I don’t need to find the motivation or overcome the paralysis of deciding: it is just due.

  • Daily Enough

    As I publish these words on my blog I am marking twenty-five years of dedicated posting online. It has made me neither rich nor famous, but I have done it nonetheless.

    There are a lot of famous blogs out there, but the one that always sticks in my head is Seth’s Blog[1], the uplifting and advice-for-life daily posts of Seth Godin, author and marketing guru to the masses. 

    I couldn’t tell you for sure if Seth himself sits down and writes his own blog posts anymore (though I suspect he’s done well enough for himself lately that he has a team of people who manage the logistics of that sort of thing these days and perhaps his thoughts are merely distilled from conversations or other insights—but then I may be completely wrong about that, too) but every day, no matter what, a new post appears on his blog and offers up even just a few sentences of insight. All for free.

    8 Clicks from Nowhere is unabashedly written in the spirit of Seth’s Blog, not as a copycat but as a spiritual and philosophical guiding light: daily insights for whatever they are worth offered up on a free-to-access website.

    As of this post I’ve been posting routinely for a quarter of a century in this format.

    And again—not rich and not famous for it, but certainly a better writer, a deeper thinker, and often driven to push myself for the sake of having something to write about. That’s just about enough to keep me going.

  • Just Because

    This daily public affirmation has a blog.

    Oh, so you’ve figured it out? A little more than forty-odd posts into my persistent writing of these little public missives about my creative explorations  right here every weekday and perhaps you are sitting there pondering the point of two hundred words of indulgent affirmation.

    I could justify it. I could try and convince you that there was some marketable value inherent in such a prospect, despite that most pursuers of profit have moved onto bigger platforms. I could point at the personal brand value of exploratory concepts in words and sounds and images. I could brag about some hidden big-picture strategy towards a long term personal creative goal.

    I could. I won’t. It would all be a lie.

    Why do musicians play scales?

    Why do runners log training runs?

    Why do chefs trial recipes?

    Why do dogs howl at the moonlight?

    The answer is practice. The answer is habit. The answer is instinct and drive and compulsion to create and make and share and then makes some more.  The answer is doing without expectation of audience or purpose or influence or flex. The answer is accountability to self and ideas. The answer is human and even more than that, the answer is universally personal.

  • Drifting Focus

    Not that you are counting my words, but when I set out write here on this blog project every weekday I told myself I had only one rule: keep it short and sweet.

    I was going to try not to stray beyond 200 words in any given post.

    If I couldn’t get the idea out in two hundred, maybe it wasn’t honed enough. Maybe I was babbling. Maybe it should have been something bigger than a blurb herein.

    But the problem? Every post last week was well over two hundred, the last one creeping up to nearly 300 words. 

    Is that a bad thing?

    Guardrails, even self-imposed ones can be important for the simple reason that creative restrictions often create a better product. In this particular case, volume was not my challenge. I know I can sit down any day and type-type-type out an essay-length post if I am so inclined. My challenge to myself and for the focus of this project was rather honing ideas to a sharp point, not muddling around in a big vat of chocolate-pudding-flavoured ideas.

    What are your guardrails? Do you step over them?  And does it ultimately, honestly, make the result better? Or not.